LANSA
CRM Framework
Improve customer care while streamlining support operations
The LANSA CRM Framework facilitates complete tracking of interactions with customers, suppliers, and distribution partners so that no call, issue, or inquiry is lost or ignored and critical issues are escalated and concluded promptly. Since your company’s critical information is housed in a central place, it provides a complete view of your business partners allowing you to make quick, informed decisions every time you communicate.
The LANSA CRM Framework has a highly functional and intuitive
user interface to access all customer information
The CRM Framework is a Visual LANSA-based solution for Customer Relationship Management, with a highly functional and intuitive user interface to access all information about a customer – from many levels of the organization. The application framework can be tailored to fit an organization's unique needs and integration requirements – both from an administrative interface and from customization of the base LANSA application components.
CRM Framework Functional Components:
Account Management
- Provides complete visibility of a company's relationship with its customers and suppliers
- Instant, company-wide access to detailed data allows a business and its employees to maintain extensive knowledge of key accounts
- Facilitates departments working together to deliver excellent customer service
- Access to information ensures complaints and incidents are dealt with promptly and appropriately
Contact Management
- Provides visibility of a company's relationship with its customer and supplier contacts
- Provides instant, company-wide access to detailed data, allowing a business and its employees to maintain extensive knowledge of key contacts
Windows Integration
- Applications such as Microsoft Outlook and Microsoft Internet Explorer are automatically launched by clicking on email Web addresses
ERP/SCM Integration
- Credit inquiry can retrieve information directly from a financial/ERP system to provide an instant view on a customer’s credit status. As information regarding credit changes, the information is immediately recorded in CRM as a note against the relevant account/contact. Users can subscribe to an alert system so that as credit information changes, messages will appear to alert the user of the change.
- Back office interfaces enable a user of CRM to inquire across the whole supply chain, allowing all relevant information to be displayed in one Window. If a user needs to review a particular customer order, the shipment details, pick note and product information that relates to that order can be instantly displayed.
Account Library and Attachments
- Provides a central repository for all documents relating to an account.
- All correspondence relating to an account/contact can be stored integrated, and referenced within the CRM Framework interface
Activity Management
- Allows scheduling of events, assigning tasks, coordination of meetings and accessing other peoples’ task lists. All account and contact-related activities are tracked and managed with clear ownership and, therefore, accountability. This level of accountability ensures responsibilities are clearly defined, leading to an increase in efficiency and the insurance that timely action and follow through takes place.
The CRM Framework allows for high level of integration, is easy to implement, simple to use and can be customized to suit the unique needs of your business.
About the LANSA CodeStart Program
CodeStart applications, frameworks and modules are licensed on an as-is basis with the source code included. There are no warranty or ongoing software maintenance fees or upgrades for these solutions. However, LANSA Professional Services provides implementation and technical support for the CodeStart applications on a billable time and material basis.